3 Tier Logic, a full service digital marketing and social media software company, worked with ShoeDazzle’s marketing executives to build and launch the custom User Generated Content contest. Fans took part by visiting ShoeDazzle’s Facebook fanpage (http://www.facebook.com/ShoeDazzle) and uploaded a picture of themselves wearing their best recording artist inspired costume.
3 Tier Logic’s Facebook app suite was used to narrow down the entries to 50 finalists. Fans then had the opportunity to select their favourite entries via the Voting component. The winner was selected and claims the grand prize of being treated like true pop royalty. The winner and a friend are being flown out to Los Angeles for the American Music Awards, the American Music Awards Pre-Party, The Red Carpet Party and Prime Orchestra Seats at the AMA’s! Look out for them on the red carpet!
For additional information, contact:
Marie Bailey
3 Tier Logic
1.877.623.8437
press(at)3tierlogic(dot)com
http://www.3tierlogic.com/
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